New to ¹EM? No upfront payment is required at your initial appointment What to expect

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¹EM | DOCTOR-LED PERFORMANCE CLINIC, PRAHRAN

Stronger. Measured.

Personalised EMSCULPT NEO® and EMSELLA® programs, built around medical assessment and tracked against a clear baseline.
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Clinician taking notes during a consultation.EMSCULPT NEO applicator positioned on the abdomen.Clinician holding a tablet displaying body scan images.
Prahran, Melbourne
No referral required
No upfront payment
Prahran, Melbourne
No referral required
No upfront payment

The technology matters. The standard around it matters more.

A device can deliver energy. It cannot decide whether treatment is right for you, define a meaningful baseline or interpret what should happen next. That is the work around the treatment, and it is where ¹EM is different.

Every ¹EM program follows the same logic: assess first, establish a baseline, treat with intent and measure again. The result is a treatment experience built around decisions, not sales.
Clinician holding a handheld device beside a woman in a treatment room.Clinician holding a handheld device beside a woman in a treatment room.
Clinician positioning an EMSCULPT NEO applicator on a woman's abdomen.Clinician positioning an EMSCULPT NEO applicator on a woman's abdomen.EMSCULPT NEO device beside a treatment chair.
EMSCULPT NEO®

Targeted muscle and body composition

Combines HIFEM+ muscle stimulation and radiofrequency to strengthen and build treated muscles while reducing fat in the treated area.
Explore EMSCULPT NEO
EMSELLA®

Pelvic floor strength and bladder control

Uses HIFEM technology to stimulate deep pelvic floor muscles while you remain fully clothed and seated.
Explore EMSELLA
Clinician beside a woman seated on an EMSELLA chair.Clinician beside a woman seated on an EMSELLA chair.EMSELLA chair and control unit.

The ¹EM method

A repeatable clinical framework keeps the treatment focused and makes the outcome easier to understand.
Assess
We discuss your goals, relevant history and whether treatment is clinically appropriate.
Establish a baseline
We record the measurements, symptoms or functional markers that matter before treatment begins.
Treat
Your sessions follow a structured plan rather than a series of disconnected appointments.
Reassess
We compare progress with the baseline and give you an honest recommendation about what comes next.
Assess
We discuss your goals, relevant history and whether treatment is clinically appropriate.
Establish a baseline
We record the measurements, symptoms or functional markers that matter before treatment begins.
Treat
Your sessions follow a structured plan rather than a series of disconnected appointments.
Reassess
We compare progress with the baseline and give you an honest recommendation about what comes next.cally appropriate.
Woman in activewear beside a 3D body scanner, with a progress graph overlayWoman in activewear beside a 3D shapescale body scanning device, with a progress graph overlayPhone screenshot of a 3D body scan app comparing two dates with a colour heatmap

Your starting point should not be a mirror.

Your starting point should not be a mirror.

Where appropriate, 3D scanning gives us a repeatable baseline, including measurements, circumference, volume and visual change mapping, so progress can be reviewed against your own body.

For pelvic floor programs, progress is reviewed against the symptoms, function and goals agreed at assessment. We do not rely on borrowed before-and-after images or subjective impressions alone.
Where appropriate, 3D scanning gives us a repeatable baseline, including measurements, circumference, volume and visual change mapping, so progress can be reviewed against your own body.

For pelvic floor programs, progress is reviewed against the symptoms, function and goals agreed at assessment. We do not rely on borrowed before-and-after images or subjective impressions alone.
How ¹EM measures progress

Led by a doctor. Designed like a program.

Led by a doctor. Designed like a program.

Dr Emir founded ¹EM to bring more clinical discipline to performance treatments: proper assessment, clear indications, structured protocols and honest review.

An Emergency Medicine doctor with clinical experience in Australia, the United Kingdom and the United States, Dr Emir oversees suitability and program design and remains involved throughout the ¹EM treatment pathway.
Meet Dr Emir and the team
Dr Emir Ashour, performance physician at 1EM Melbourne clinic
Clinician taking notes during a consultation.

Start with clarity, not commitment.

Your first visit is designed to answer three questions: Is this appropriate for you? What would a sensible program look like? How will progress be judged?

No upfront payment is required at your initial appointment. We’ll discuss your goals, relevant medical history and treatment suitability before you decide whether to proceed. If you proceed with treatment on the day, this will form Session 1 of your treatment plan. Your treatment plan, inclusions and payment arrangements will be explained before you commit to continuing.
Request your assessment

Our Treatments and Tech

Doctor-led treatments designed to improve pelvic health, core strength and overall body performance.

EMSCULPT NEO®

Build muscle and reduce stubborn fat using advanced electromagnetic stimulation and radiofrequency technology.
learn more

emsella®

A non-invasive treatment designed to strengthen the pelvic floor and improve bladder control.
learn more

ShapeScale®

¹EM™ uses ShapeScale® technology to capture precise body measurements at every stage of your program.
learn more

EMSCULPT NEO®

Build muscle and reduce stubborn fat using advanced electromagnetic stimulation and radiofrequency technology.
learn more

EMSELLA®

A non-invasive treatment designed to strengthen the pelvic floor and improve bladder control.
learn more

ShapeScale®

¹EM™ uses ShapeScale® technology to capture precise body measurements at every stage of your program.
learn more

Why Patients Choose ¹EM™

A doctor-led approach focused on measurable outcomes, not cosmetic guesswork.
Two clinicians fit an EMSCULPT NEO arm applicator on a male client on a treatment bed

Doctor-Led Treatment Framework

All treatments are delivered within a medically supervised environment led by Dr Emir Ashour, ensuring patient suitability, safety and structured treatment planning.
Explore Our Treatments
Dr Emir Ashour consulting with a female patient during a clinic assessment

Structured Treatment Programs

Rather than offering isolated sessions, treatments are delivered within structured programs designed to support measurable improvement over time.
Explore Our Treatments
Dr Emir Ashour showing EMSCULPT NEO before-and-after result photos on a display

Evidence-Based Technology

Our clinic integrates clinically studied technologies including EMSELLA® and EMSCULPT NEO® to address pelvic health and body performance concerns.
Explore Our Treatments
Two women filling out intake forms on clipboards at the 1EM clinic

Personalised Treatment Planning

Each patient undergoes an initial consultation to determine the most appropriate treatment approach based on their goals, symptoms and presentation.
Explore Our Treatments
Woman standing for a 3D body scan at the 1EM Melbourne clinic as Dr Emir Ashour reviews the live scans

Objective
Progress Tracking

Where appropriate, we utilise 3D body measurement technology to monitor changes and track treatment progress across a program.
Explore Our Treatments
Clinician and assistant fitting an EMSCULPT NEO applicator to a male patient's arm

Doctor-Led Treatment Framework

All treatments are delivered within a medically supervised environment led by Dr Emir Ashour, ensuring patient suitability, safety and structured treatment planning.
Explore Our Treatments
Dr Emir Ashour consulting with a female patient in a treatment room

Structured Treatment
Programs

Rather than offering isolated sessions, treatments are delivered within structured programs designed to support measurable improvement over time.
Explore Our Treatments
Two clients writing on clipboards during their initial consultation

Evidence-Based Technology

Our clinic integrates clinically studied technologies including EMSELLA® and EMSCULPT NEO® to address pelvic health and body performance concerns.
Explore Our Treatments
Dr Emir Ashour holding EMSCULPT NEO before-and-after result photos

Personalised Treatment
Planning

Each patient undergoes an initial consultation to determine the most appropriate treatment approach based on their goals, symptoms and presentation.
Explore Our Treatments
Woman standing for a 3D body scan as Dr Emir Ashour reviews results

Objective
Progress
Tracking

Where appropriate, we utilise 3D body measurement technology to monitor changes and track treatment progress across a program.
Explore Our Treatments

Frequently Asked Questions

No. You can contact ¹EM directly. If another clinician should be involved, we will explain why.

You do not need to decide before contacting us. We assess your goals, relevant history and treatment suitability before recommending a program.

Yes. A recommendation is only useful when it includes the option not to proceed.

Body programs may use 3D baseline and interval measurements. Pelvic floor programs are reviewed against symptoms, function and agreed goals.

No. It is a targeted treatment for muscle strengthening and fat reduction in a treated area. It does not replace exercise, nutrition or medical weight-management care.

EMSCULPT NEO treatments are $505 per full treatment session, or $2,275 total for 6 full treatment sessions. EMSELLA treatments are $303 per full treatment session, or $1,365 total for 6 full treatment sessions. Your treatment plan, inclusions and payment arrangements will be explained before you commit to continuing.

Dr. Emir is typically happy to facilitate custom payment arrangements for patients.

Request an assessment

Tell us what you would like help with. You do not need to choose a treatment or include detailed medical information here. The ¹EM team will contact you privately to arrange the right next step.

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Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
Dr Emir Ashour fitting an EMSCULPT NEO applicator to a client's biceps
Hand placing an EMSCULPT NEO applicator on a client's abdomen
Clinician pointing to before-and-after 3D body scan images on a handheld display
Midsection of a client standing beside the EMSCULPT NEO device before treatment
Client seated on the EMSELLA pelvic floor chair
Hands adjusting the touchscreen controls on the EMSCULPT NEO device
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Emsculpt NEO® EMSELLA®
contact
reception@1em.com.au
(03) 9067 7400
100 Greville St, Prahran VIC 3181
¹EM is a doctor-led performance clinic operating within Next Practice Prahran. We provide structured EMSCULPT NEO® and EMSELLA® programs following assessment of individual suitability.
EMSCULPT NEO® is entered in the Australian Register of Therapeutic Goods (ARTG 329193). EMSELLA® is entered in the ARTG (ARTG 302821). Suitability, experience and results vary. ALWAYS FOLLOW THE DIRECTIONS FOR USE.
¹EM is operated by Dr Emir Ashour Pty Ltd (ACN 674 854 178) within Next Practice Prahran. © 2026 ¹EM. All rights reserved.
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